The affluent area of Kensington is inhabited by the very rich, celebrities and those in the public eye such as politicians. Big, impressive houses can be found all around Kensington, with the most impressive being close to Holland Park and the actual park itself. There is a big community of affluent and rich Middle Easterns as well as a host of other nationalities. You will also find a large number of the embassies of countries which are dotted around the Kensington area. Overall, one of the most pleasant areas in London and host to the famous Hyde Park and Albert Hall which holds concerts and events throughout the year. W8 is also an ideal shopping destination with all the main chains represented as well as a number of unique, independent shops. Travel up Church Street for a large selection of high end antique and homewares shops.